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ModerateCorruption & ConflictsSecond Term

Trump Hands Out $55 Trump-Store Hats and Signed Challenge Coins to His Cabinet, Turning an Official Meeting Into a Merchandise Pitch

At his May 27, 2026 Cabinet meeting, President Trump turned a portion of the official gathering into a product pitch, handing each Cabinet member a $55 hat marking America's 250th anniversary along with a presidential challenge coin he had signed.

The caps are embroidered with Mount Rushmore, a bald eagle, the Statue of Liberty, and the Liberty Bell, and they are sold on the Trump Store, the president's for-profit retail site that also markets MAGA hats, branded shot glasses, and an anti-aging kit. The watchdog group Citizens for Responsibility and Ethics in Washington had warned in an April report of “an unprecedented level of monetization of the presidency, even by the standards of Trump's own first term,” noting that the Trump Store has launched more than 600 products since he returned to office.

Ethics specialists said using a Cabinet meeting to promote merchandise tied to the president's private business blurs the line between official duties and personal profit. It was the same Cabinet meeting where Trump appeared to fall asleep during a briefing (see Trump Appears to Doze at His May 27 Cabinet Meeting, the Day After His Walter Reed Checkup) and where a New York Times analysis found one in six sentences was praise of Trump or attacks on Joe Biden (see NYT Analysis of 12 Hours of Cabinet Footage Finds One in Six Sentences Is Trump Flattery, Credit-to-Trump, or an Attack on Biden).


  • 01At the May 27, 2026 Cabinet meeting, Trump handed each member a $55 America-250 hat plus a challenge coin he signed
  • 02The hats are sold on the for-profit Trump Store alongside MAGA caps, branded shot glasses, and an anti-aging kit
  • 03Caps are embroidered with Mount Rushmore, a bald eagle, the Statue of Liberty, and the Liberty Bell
  • 04The Trump Store has launched more than 600 products since Trump returned to office
  • 05Ethics specialists said promoting merchandise at a Cabinet meeting blurs official duty and private profit
  • 06Same Cabinet meeting where Trump appeared to doze and where an NYT analysis found 1 in 6 sentences was Trump praise or Biden attacks

Verified across 3 sources